For long dwell times, high rates of recall and discreet targeting across male, female, disabled or baby-change facilities, it’s impossible to beat i-media’s Washroom Advertising solution across the UK’s Motorway Service Areas. With panels unmissably located in an uncluttered environment, this proximity doesn’t just increase recall – it aids interaction. 94% of people take their phone to the washroom, boosting mobile search and social media sharing.
In addition, your campaign can be amplified with Direct Response Slips. These business-card sized slips, positioned at the base of each A3 framed advert, offer even greater interaction opportunities for brands, getting contact details and unique offer codes taken away for further engagement.
We also offer other memorable washroom products such as Mirror Clings and Door Vinyls, to dominate the environment and enhance the advertising experience even further.